List of the exhibitors


Star Wars: Jedi Challenges – augmented reality Lenovo goggles at European VR/AR Congress

Lenovo is entering a completetely new technology segment: AR and VR. Star Wars: Jedia Challenges is a based on Star Wars themes new augmented reality product which will bring fans of the series unparalleled sensations. This product works with both Android and iPhone smartphones. Facing the challenges, users can practice their skills in the light-sword battles, dealing with the most sinister figures of the dark forces, commanding armies in battles against the Empire, and outwitting opponents from the Holos.
In its portfolio, Lenovo also has w VR / Mixed Reality product. Working as goggles to a mixed reality in Windows, the Lenovo Explorer goggle are a natural extension of the PC and allow users of compatible laptops and PCs to do their favorite things in even more fun ways: watch TV programs in a virtual home or office environment, VR games, holographic world travelling, watch 360 videos in 3D with 4K resolution, browse the web and even work in Microsoft Office.

Lenovo is a leader in innovative technology for the individual and business user as well as large businesses. Its offer includes personal computers, workstations, servers, massive storage, and mobile products such as smartphones and tablets.



Spectral Games company was founded by people with long-standing, well-established experience in international projects. The company specializes in developing games and mobile applications based on augmented and virtual reality. Rich experience in this business has contributed to the broadening of the offer for the implementation of enhanced reality technology in applications for industry. Spectral Games has been spotted by companies such as Google, History Channel, Mattel, which have entrusted Spectral Games with creating applications on their behalf.

Research and development are the keys to success of Spectral Games. The company is implementing a project that aims to create an innovative symbol language that will replace the traditional user interface. In addition, Spectral Games systematically cooperates with higher education institutions to teach and employ the most talented graduates. Company employees are certified Google testers and provide mentoring support within ARP Games.

During the VR / AR European Congress, Spectral Games S.A. will present the AR solution dedicated to Microsoft Hololens for easy installation and servicing of devices and machines.


VR Factory

VR FACTORY specialises in creating business applications and games using the technology of virtual and augmented reality for such platforms as: HTC VIVE, Oculus, Microsoft VR/MR, PS4 VR, Mobile VR/AR)
Games and applications with so-called “mission”, which are not only entertainment, but bring this special “it” to one’s awareness and expand knowledge of the user/player.
Having advertising resources lets VR FACTORY create the complete product – from the concept through the production and ending on advertisement and sales support.
During VR/AR European Congress, VR FACTORY will present Bartender VR Simulator – first in the world simulator of bartender work created in cooperation with six times world champion of bartending Tomasz Małek, offering unique combination of a simulator, bartending course and VR game with the highest level of immersion.
The premiere for HTC VIVE and Oculus is planned for October 2017. The game will be available in the following stores: Steam Store, Oculus Store and VIVE Port.
Currently besides a few B2B applications, VR FACTORY is working on next three VR games, which will premiere in January, February and May 2018.



Hyperbook is a Polish brand which produces top-tier computer hardware. Our goal is to offer the most powerful and efficient notebooks for entertainment and business. Our best models are as powerful as regular desktop PCs while still being mobile. Based on our customer’s request we can offer customized solutions such as customized logo on laptop chassis, polished cooling system for additional performance and many more. Building computers is not only our job, it’s our passion.




Hyperbook Studio is an independent development studio from Polish brand Hyperbook. Our team creates games and applications using virtual (VR), augmented (AR) and mixed reality (MR) technology. Our experience together with innovative solutions helps us deliver unforgettable impressions during shows and events that we organize. We sincerely invite you to our stand, where you will be able to experience unique emotions and where we will let you test our latet productions Hyper Arena VR and REGENESIS Arcade. Hyper Aren VR is multiplayer game and a real revolution in terms of VR games. You will find there a mixture of sport and e-sport where such qualities as slickness, quickness and form matter most. The game requires many players to participate, who then fight with special discs on a virtual arena. The game offers a wide system of creating and personalizing the player, special skills and many other options. The game is played online, real time and in the presence of public.

More information: http://hyperbookstudio.com/hyperarenavr/

REGENESIS Arcade is a dynamic VR action game using advanced physics, based in the futuristic vision of the world taken over by different fractions of robots. In order to survive, the player has to fight against a hord of opponents. He has unique types of weapons to his disposal (including gravity weapon – weapon that uses physics in the game) and different sets of skills that can be earned on different points of the game.

More information: http://hyperbookstudio.com/regenesis/

Polish, nationwide company, that ensures that a large number of virtual walks in a short period of time. The offer is addressed to entities with high demand for such services from the following sectors: real estate, tourism, catering, short-term rentals and many more. Owing to technological superiority and innovative methods of customer orders service, as well as cooperation with professional photographers, Agencja – Aktywna.pl builds a new quality standards on the Polish market, acting throughout the whole country.



Skanska, as a modern company and the leader in the construction-development industry, uses modern solutions in order to offer the clients, workers and business partners the best quality of work. One of the elements which support these activities is the use of VR (virtual reality) and AR (augmented reality) to cooperate with the client, designer, in operational work at various project’s life cycle phases. We will show the following at our stand:

– the first visualization of Generation Park Investition in the Hololens technology, which is the first such visualization in Poland
– how you can provide informational trainings/exams in virtual reality (HTC Vive)
– how we take a walk on site with a 360 camera
– how we visualize apartment interiors (HTC Vive + Enscape)

See you there!



AVRO-2 is a mixed reality (XR) headset that enables visualization of medical images which are obtained via the Interactive Fusion Images System (IFIS). The IFIS allows the creation and analysis of multimodal images which are collected during medical diagnostic tests. The operation of the system is based on registration algorithm which matches volumetric images captured with an 80 row CT and a 3T MRI.

AVRO-2 has been used for quantitative and qualitative analysis of multimodal fusion images (3D visualization) in a virtual reality environment.

At the segmentation stage, IFIS allows for the modification of the process criteria – ranging from simple thresholds right up to sophisticated probability maps. Immersion is also enhanced with our proprietary device AVROPad. The AVROPad allows not only spatial manipulation but also physical interaction with objects presented in the XR environment.


Playstation VR

PlayStation VR uses the power of the PlayStation 4 and PlayStation 4 Pro consoles to make the players step into the world of games. More than 100 games and VR experiences are available for the system and new ones are being created. PS VR enables also watching 360 degree movies and videos in a special cinema mode.

Gran Turismo Sport is the latest instalment of the iconic driving simulator for PlayStation 4. VR mode enables to 1 on 1 racing on selected tracks and looking around sport cars cockpits. Never before has the impression of driving a racing car been so real.

web-icon web-icon


Berrylife specializes in multimedia solutions for advertising, education and entertainment. It provides comprehensive multimedia services for trade fairs, conferences, multimedia installations, both permanent and temporary. The creative department has been developing since the beginning of the company’s existence, producing films, animations, VR and AR productions. For more than a year, it has been a stand alone company that employs 2D and 3D designers, motion designers and programmers. Berrylife Studio realizes both high-budget projects as well as interesting ideas tailored to smaller budgets. Berrylife is known for its productions for such companies as Pfizer, Polish Cableways, KGHM, KIC InnoEnergy, Lufthansa, Balice Airport. At Berrylife’s stand you will be able to see a number of examples of commercial virtual applications and extended reality, with particular emphasis on medical production under the United Digitals brand.




Pictureworks is a Warsaw-based creative studio specializing in the production of Virtual Reality and Augmented Reality applications. In addition to creating VR and AR content, it also provides other 3D graphics services such as animation and visualization.

So far, Pictureworks’ creations and ideas have supported a wide range of clients, including international corporations, architects, marketing agencies and one of Warsaw’s theaters.

The team is built upon people with passion, so in addition to commercial assignments, Pictureworks also strives to create content of great social significance. Their VR application “Warsaw Crossed-out” shows what would the pre-war Warsaw look like if it was supplemented with buildings that were not built due to the outbreak of World War II. The project was perceived with great appreciation from the audience, and a great interest from media. It was recently awarded the main prize at “Filmteractive – Content of the future” festival in Lodz Film School. Participants of the European VR/AR Congress will have one of the few opportunities to see the prototype of this application in the Expo area, much before it will be available to a wider range of audience.

Pictureworks will also present its latest AR application, made in cooperation with AR developer and academic staff at the Warsaw University of Technology’s Faculty of Architecture, Jacek Markusiewicz. This will be the prototype of the second part of the transmedial project “Warsaw Crossed-out”. This time Pictureworks, with the technology of augmented reality, will once again show Warsaw’s architecture, but this time it will concern buildings that had been built and have not survived until today. On a special AR model, visitors will be able to see one of the Warsaw churches in its pre-war version, quite different from what we know today.